
Influence Frameworks
(Influence Frameworks That Drive Scalable Sales)
After 14 years and tens of millions in ad spend, we’ve distilled the 12 most powerful persuasion levers used by elite marketers into deployable frameworks that founders can use to ethically influence, inspire, and convert.
These aren’t abstract theories. They’re the same headline, hook, proof, and positioning tactics that drive 80% of sales results—and the first thing we deploy when optimizing offers, landing pages, and lead campaigns for clients.
Inside the Influence Frameworks, you’ll learn how to:
Write headlines that triple attention
Use proof and contrast to outshine competitors
Engineer trust and authority into every touchpoint
Polarize with precision so only the right clients lean in
When used correctly, these tools can multiply the effectiveness of your messaging, raise your prices, and drive exponential ROI—without needing a big ad budget.
If you’re ready to out-convert the competition using frameworks built for modern decision-making, let’s talk.