Secret Shopper Lead AuditFor Paid‑Traffic Brokerages
This audit is free for qualified brokerages and teams in the Pacific Northwest.
In 7 days, see exactly how your front office actually handles your paid leads: response times, follow‑up attempts, and where they stop – using your own system, not a theory.
If you’re a founder‑led brokerage or team in Washington or Oregon spending real money on portals, PPC, or social ads, the real question isn’t “Can we get more leads?” It’s:
What happens to the leads you’re already paying for when they hit your system?
Prefer to listen instead of read?
Here’s a 2-minute overview of what’s happening next.
In this short audio, I explain exactly what the Secret Shopper Lead Audit is, what we’ll do over the next 7–10 days, and what you’ll get back in your report.
Most Brokerages Don’t Have a Lead Problem. They Have a Front Office Problem.
Most teams in your position already spend heavily on leads. The real question isn’t “Can we get more leads?” It’s:
- How fast do we actually respond when a new lead comes in?
- How many times do we follow up before we quietly give up?
- How many of our paid leads never speak to a human at all?
The Secret Shopper Lead Audit makes those answers unavoidable. You’ll see, in black and white:
- How fast your team really responds, by channel
- How many touches an average lead gets in 7 days
- How many leads are never reached by a human
No opinions. No “my agents say the leads are bad.” Just what actually happened to five live test leads in your system.
How it works
Step 1: You submit the intake form:
- Tell us where your paid and high‑intent leads go today – your website or landing page, any home‑valuation page, and your main ad/office number.
Step 2: We run 5 test leads over 7–10 days:
- We submit five realistic buyer and seller leads into your live funnels at pre‑set times. Then we let your existing systems and people respond exactly as they do now. No changes. No notice to your team.
Step 3: You get the Secret Shopper Lead Audit report, we compile a ten‑page report showing:
- Time‑to‑first‑response
- Time‑to‑first human contact
- Total touches in the first 7 days
- Per‑lead timelines with timestamps and verbatim transcripts
Step 4: We run your Brokerage Revenue Leak Audit™ to quantify the leak:
- Once you’ve seen how your front office is behaving, the natural next step is to see what that behavior costs in real GCI. Your Brokerage Revenue Leak Audit™ models that using your actual deals, GCI, and lead volume.
Ready to see how your front office really behaves?
Fill out the intake below and we’ll schedule your 7‑day Secret Shopper Lead Audit in the next 3–5 business days.
Want Help Turning ThisInto a 30‑Day Fix?
If the idea of seeing your real response times and follow‑up patterns is uncomfortable – or exciting – the next step after your Secret Shopper report isn’t “buy another tool.”
It’s to fix the front‑office leaks you just saw.
In a short 15‑Minute Revenue Leak Audit, we’ll: – Review your Secret Shopper findings
- Run your Brokerage Revenue Leak Audit™ to see what that behavior likely costs in GCI
- Outline a focused 30‑Day AI Front Office OS Sprint to fix missed calls, slow speed‑to‑lead, and weak follow‑up using the tools you already have
No long slide decks. Just your numbers, your system’s behavior, and a clear yes/no on whether it makes sense to run a Sprint now.
We’ll use your real data to pressure‑test the model. No forecasts or guarantees – just math, methodology, and a concrete recommendation.
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